LinkTrust Pay Per Call makes it easy to manage all of your affiliate marketing efforts — regardless of the channel. Now when you want to combine your reporting on those efforts you have access to more data.

With this latest release you can do custom affiliate and merchant payouts for your phone leads. A custom affiliate payout lets you control dynamic pricing from LinkTrust Pay Per Call. So if you need to pay the affiliate $1 for a 2-minute call and $3 for a 5-minute call, you can. You might have a merchant who pays your network more money for a longer call, now Pay Per Call reports to your LinkTrust account how much without any extra work on your part.

Your affiliates can use the SubId report to tell which phone numbers consumers are calling — and more importantly, the phone numbers that convert. Along with knowing which number was called, LinkTrust customers using Pay Per Call can see the phone number, the city and the state of the caller.

Keep an eye out for more information coming soon about more upcoming features from the number one source for reliable, accurate affiliate tracking software.

The Horizon Gold Card offers a $500 unsecured line of credit for members to shop exclusively in the Horizon Outlet, an online shopping site that consists of sporting goods, video games, clothing, household appliances, etc. Members also receive a benefits package that includes legal assistance, pharmacy discounts, unlimited access to credit score and a roadside assistance program. Horizon Gold also reports to a major credit bureau on a monthly basis.

Reliant Media Group offers a variety of ways to work together with affiliates. Ask us about our short form and long form Horizon Gold Card lead generation offers, as well as our short form payday loan offers that will be available very shortly! We’re looking forward to creating new partnerships with affiliates that have quality traffic and are willing to work with us to create long-standing, lucrative relationships.

Please call 724.465.6075 or email Dustin (dbarnard@reliantholdings.com), Tom (tswab@reliantholdings.com) or Adam (ahartwick@reliantholdings.com) to start working with Reliant Media Group today!

Affiliate Summit East: The LinkTrust mega-booth will reign supreme on the first floor of the show in New York this August. We’ve got some great companies joining us this year, including some new LinkTrust clients taking advantage of the “no set up required” aspect of the booth.

The LinkTrust clients returning to exhibit in the booth rave about the awesome people they meet being surrounded by fellow LinkTrust clients. It’s not just networks either. These great companies attract quality affiliates and advertisers that everyone wants to work with.

If you want to grab one of the last spots in this year’s mega-booth email marketing@linktrust.com today. Don’t wait — they’ll be gone before you know it!

Al Benyameen started PennyGrab to give penny auction users an alternative way to participate in “entertainment shopping websites” without wasting their time. At PennyGrab you can Blitz, win the auction within seconds and not sit around watching a timer countdown to find out if you’ve won.

To spread the word about their new business model, they are looking for publishers who understand the potential of the penny auction site. They have optimized their pages for conversion and have extremely high conversions rates.

One offer PennyGrab affiliates can run has a payout of $25, where the consumer price is only $22.50- meaning the affiliate has the potential to make even more than PennyGrab on the conversion.

Getting users to trust their site has been a motivating factor behind many of their recent decisions. The site has been accredited by the Better Business Bureau (BBB) and trusted by McAffe and VeriSign. They even chose LinkTrust because of the integrity of the platform. One of the features that stood out to Al was that LinkTrust does not incorporate, build or support the use of automatic or hidden conversion scrubbing features and is not integrated with any third-party vendors or add-ons who provide the ability to scrub affiliates.

For those of you interested in running offers from a company who values integrity and trust (and has incredible payout opportunities) contact the PennyGrab team directly at:
partners@pennygrab.com or sign up online at http://www.pennygrab.com/affiliate.php

Sarah’s current project is working to improve page load times for some of the more data heavy pages within LinkTrust. Keep an eye out for these changes and more coming from the development team this year.

Sarah says she enjoys the stimulating conversations with her fellow software engineers at LinkTrust. Discussing new technologies they’ve found to improve the efficiency of their code is one Sarah’s favorite parts of her job.

The constant innovation at LinkTrust fits right in with the attitude found among most affiliate marketers, says Sarah. Affiliate marketers push limits, try new things and are always looking for the next big thing. Sarah likes that LinkTrust focuses on giving customers the tools to know if their efforts and ventures into new territory are paying off.

Because Sarah understands that not everything in an affiliate/advertiser relationship is cut and dried she was excited to work on the ability to customize payouts based on affiliate, creative, and merchant.

Sarah dedicates her weekdays to improving LinkTrust and her weekends to improving the lives of stray animals. As an animal rescue volunteer, Sarah finds the time to attend multiple adoption events a month often donating her entire weekend to the set-up, orchestration and take down of the event.

LinkTrust customers who went through the 5 Steps to Launch training said: “I had three of us listening to that webinar and we were relating everything to current projects we are working on or we do daily and how we can do them differently- either more quickly or efficiently.”

Those 5 steps Gavin covers in the video are introduced by a brief explanation of basic pixel tracking.

Once you learn the basics of pixel tracking, you can move on to setting up your business to run on LinkTrust. And the sooner you can get it set up- the sooner your bank account can start growing.

Step #1: Domains
Choosing your domains and getting them set up is the first step to launching your LinkTrust account. You can’t do anything until you get your domains ready, but once you do, you can move on to customizing your account.
Step #2: Customization of your LinkTrust account
Make your LinkTrust account work the way you want. You can set up user accounts for your entire team to give them the rights they need to get their jobs done. One of the most important things to customize is your Affiliate Center. Make your affiliate center inviting and give your affiliates what they need to be happy they are running your offers.
Step #3: Campaign Setup
There are so many different ways you can set up a campaign to run. This webinar covers the basics of all the different kinds you might want to do. You’ll also learn about the LinkTrust Link Generator –- built to save you time while creating your campaigns.
Step #4: Affiliates
You find the affiliates and you treat them right, in LinkTrust you can set up each individual affiliate the way you want. Make edits to affiliates based on campaign, creative or make mass updates to all of your affiliates.
Step #5: Reports
In the end, the reason we set all of the domains, campaigns and affiliates up is to track the numbers. All we really want to know how many conversions and clicks are rolling in, isn’t it? Your bank account won’t grow if you don’t know how those campaigns or affiliates you’ve set up are performing. There are many options for specific reporting in LinkTrust, but the two you really shouldn’t miss out on are the campaign performance and affiliate performance reports.

To learn more about the most important things to do to get your LinkTrust account off the ground, check out the entire 5 Steps to Launch video.

LinkTrust’s Bret Grow, eHealth’s Phillip Kidwell and Rakuten LinkShare’s Gary Warnes sat down with VigLink CEO Oliver Roup to talk about the essential components for a successful affiliate marketing business.

The panel talked about the things publishers and affiliate marketers need to consider while deciding to create a working relationship. These four industry leaders talk about when you want to work with a network, when you should take affiliate marketing in-house, and other means of working with affiliates in a way that’s most effective for your specific business.

You can watch all of the episodes on the LinkTrust blog to learn more about the Future of Publishing.

Affiliate Marketing Awards: Along with all of the celebration of the Internet marketing world that goes on at ad:tech, Murray Newlands created the Affiliate Marketing Awards to celebrate standout companies in our industry. Several LinkTrust clients were awarded with recognition in a variety of categories.

Affiliate Summit Central: We were one of the lucky few to get a ticket to this exclusive Affiliate Summit show. Jeremy Coon will be attending the sold-out show May 15-16 in Austin, Texas. Networking at small, focused events is always better. Jeremy is looking forward to talking with LinkTrust clients and those of you who would like to learn more about LinkTrust. To set up a meeting, email him at Jeremy@linktrust.com.

The second annual Affiliate Marketing Awards will take place the first night of ad:tech San Fransisco 2012. Thanks to the organization of Murray Newlands, these awards strive to recognize people who live and breathe affiliate marketing.

We know you work hard, the growth of the affiliate marketing industry is a testament to your effort. Why not get a little praise?

If you feel like you or someone you know deserves recognition for their work you can nominate them in any of the categories seen below.

Nominating is easy. Just visit the Affiliate Marketing Awards website and submit as many entries in as many categories as you’d like.

Don’t forget you can nominate yourself!

Categories:
Best CPS Network
Best CPL Network
Best Coreg Network
Best Merchant Campaign
Best Agency.
Best Affiliate Manager
Best Banners
Best Overall Affiliate
Best Content Affiliate
Best PPC Affiliate
Best Merchant Innovation
Best Affiliate Innovation
Best Sales Campaign
Best LeadGeneration Campaign
Best Mobile Campaign
Best use of Social Media
Best use of Data feeds
Best Third Party Tool
Best Marketing Affiliate Blog

In his time at LinkTrust, Jeremy has worked on many of the updates and new features that have come out over the last few months. Some of those features include the Site Optimizer integration, the addition of Promo Code enforcement and more.

Working as part of a team to create stable and brilliant software is the icing on the cake for him. Jeremy compared writing code to building a cabinet. He loves every part of the process, deciding whether to use a dovetail joint or ordering parent rows on a new table as part of the latest feature from LinkTrust.

Free days are spent with his family, going to the movies with his girls, hiking with his son and dancing with his wife.

Re-investing in technology is a key strategy for us this year, and making sure our clients are only receiving the highest quality leads is the secret sauce we’ve built into the platform. LinkTrust helps us monitor traffic on the front end, and with the custom filters built into all of our sites, we have the ability to ensure lead quality for our advertisers no matter what the campaign is for.

The Hybryd CPA network underwent an upgrade last quarter by re-organizing our offer base to only run top performing offers. We also sifted through the majority of inactive publishers accounts, either closing them down, or re-engaging and finding opportunities. With a lean and mean network, we’re primed for another great year. We’re focusing our efforts in the EDU, insurance, pay-per-call, and branded lead gen space this year and so far 2012 is off to a great start.

Patrick Donaldson co-founded the Hybryd Ads brand with the team at Ifficient, Inc. and we all have the pleasure of working with Stephanie Johnson, who has been attacking new business opportunities for Hybryd for almost a year now. She has been in the space for several years, and definitely brings added expertise and strategic thinking to the business. Her positive attitude and professional skill set are an asset to the company and we’re absolutely grateful to have her on board! She’s based in Los Angeles and can be reached via email (sjohnson@hybrydads.com) or AIM (hybrydsteph).

Please feel free to reach out to either Stephanie or Patrick to discuss new business opportunities and explore how Hybryd Ads can help grow your business.